When a new watch brand appears, it’s often defined by familiar stories: heritage, revival, archival blueprints rediscovered. zeruzzi is not one of those brands. Founded in Norway in 2023 by
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To help wrap up 2025, Urwerk has unveiled the third and final installment in its UR-230 series of watches. Officially known as the Urwerk UR-230 “Black Star” (the term for
While Serica is best known for its various sport and tool watches, one of the most interesting models in the French brand’s lineup is an elegant dress piece known as
When Leica stepped into the watchmaking arena a few short years ago, the idea was not to launch a separate and distinct line of products, but rather to create mechanical
Here’s my theory on why the dress watch is returning: On-wrist devices have obviated the need for tool watches. The latest smartwatch can do everything any watch can, and more.
This year, Longines decided it was finally time to pull the Spirit collection out of the 2010s and cater to the demands of today’s market. Perhaps when it was debuted,
Full List of Winning Watches from the 2025 GPHG Awards The long road to the “Watch Oscars” ended in mid-November, as the watch world gathered to distribute prizes in 18
Following its first cinematic tribute dedicated to Jurassic Park, Awake now returns to its “Tribute to the Seventh Art” series, a project honoring nostalgic cult films through the brand’s focus
Here at the end of 2025, it feels like the watch enthusiast community is at the apogee of its obsession with smaller case sizes. As average new case sizes begin
Welcome, welcome, welcome! It’s another fantastic Sunday with another fantastic edition of The Flyback! How lucky you are to be who you are, where you are! Let’s celebrate with five new
While the classic Lange 1 is the model most emblematic of A. Lange & Sӧhne as a brand, the Lange 1 Daymatic is its self-winding sibling that was first unveiled
These Big Bang UNICO Winter Edition watches are so chilly-looking, I told Hublot that it was a wise idea for the brand to release them them in sunny and warm
Traditional sartorial guidelines state that dress watches should have extremely simple and reserved designs. However, this no longer aligns with how most people wear wristwatches. Rather than just serving as
As enthusiasts, it can sometimes be easy to forget that big-name brands like Tissot occupy a challenging place within the industry, as they must simultaneously cater to both the collector
This week’s episode begins with a hearty round of “clappage” for a €1,500 Omega dial book that looks like it was assembled during mandatory arts and crafts time, with hand
Sources
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