One of the many reasons that I like to study Rolex is all the branding efforts it makes to promote its watches. No, I’m not talking about the paid celebrity
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When I first saw blurry leaked renders of this Rolex, I thought it was a regular old tiger’s eye dial. You could barely make out the detail of the stone,
There’s no shortage of brands trying to do something different in watch design — but pulling it off in a way that’s actually clever, well-built, and accessible is much rarer.
Here’s a beautiful new version of a three-year-old watch, and I can’t get enough of it. In 2022, Chopard introduced the first Flying Tourbillon to its runaway success Alpine Eagle
This year at Watches and Wonders, Jaeger-LeCoultre’s iconic Reverso is an icon got an all-gold treatment that may be one of the show’s sleeper hits. The Jeager-LeCoultre Reverso Tribute Monoface
Maison Cartier has a long history of reimagining the panther motif across watches and jewelry, and at Watches & Wonders 2025, the feline returns once again. The new Cartier Panthère
Whether it’s a beautiful fumé, Vantablack, or gemstones, we’ve come to know H. Moser & Cie. for beautiful dials. For Watches and Wonder 2025, the brand’s new Pop Collection surprised
Where do the years go? It seems like just yesterday, Vacheron Constantin was toddling around and now here it is celebrating 270 years! This year, for its 270th anniversary and
For Watches and Wonders 2025, Louis Moinet unveiled a new chronograph called the Louis Moinet 1816. It is intended to pay homage to the company’s namesake, who invented the chronograph in,
Let’s all take a moment and imagine that 2024 didn’t happen for Bremont. Let’s also imagine that it is simply an established brand, with its post-2024 models and branding, and
True to its independent spirit, Chronoswiss may be best known for its complex regulators and maximalist approach, but the brand’s latest release illustrates that dialing things back can still be
Among the latest Rolex releases unveiled this year at Watches & Wonders Geneva 2025 is an update to the brand’s entry-level Oyster Perpetual collection. Many of the vibrant dials that
When it comes to artistic painted dials, few watchmakers can challenge Hermès for sheer vision and variety. As part of the brand’s new releases at the 2025 edition of Watch
The Rolex Land-Dweller watches are indeed all-new, and not just by the standards of Rolex — the brand that has more time than any other to support achingly slow-paced product
When Hermès launched the Cut collection at last year’s Watches & Wonders, fans immediately began to speculate that a smaller version was already on the horizon. This was thanks to
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network of watch sites
