Speak to Swiss luxury watch brand sales managers, and the conversation about acquiring new customers sounds a lot like dating. Sales managers discuss wanting to meet young customers who are
Speak to Swiss luxury watch brand sales managers, and the conversation about acquiring new customers sounds a lot like dating. Sales managers discuss wanting to meet young customers who are
Welcome back to your regular Flyback programming. After a snake-filled special edition, we’re back at it with a slate of new releases from the past two weeks. Omega has released
The larger Nereide family of dive watches is probably the most popular collection currently produced by watchmaker Veneziancio. This is evidenced by the variety of Nereide models available, which goes
Although they’re far from the most popular or obvious segment, mechanical jumping-hour timepieces have enjoyed a quiet resurgence in recent years. Alongside a handful of high-end offerings from major brands,
Although March LA.B is now headquartered in Paris, the independent watch brand was originally born in the Basque Country in 2009. Located in the western Pyrenees along the border between
This week on aBlogtoWatch Weekly, Rick, Ariel, David, and Ripley are, for the second week in a row, all in their respective home cities and Rick teases the show’s preamble
The Chronoswiss Delphis Firestarter is one of the boldest colored watches I’ve handled in a while, and it does something that no luxury watchmaker has seemingly done to this point:
Just over 40 years ago, Casio introduced a watch that would thoroughly alter the horological landscape: The Casio G-SHOCK. A digital watch in a stainless steel case shrouded in resin,
Independent brand Sartory-Billard is the kind of brand I like to write about not only because of its unique evolution (it has pivoted more than once) but also because I
Ten years may not sound like much when stacked against so-called heritage brands like Vacheron or Patek, but in the world of small businesses, it’s more than a lifetime. Most
Over the past several years, a wide swath of complications once restricted to the uppermost levels of the market have become remarkably affordable to own. Tourbillons, chimes, and other exotic
So, this is the New Year? 2025 began with a flurry of headlines as the watch world emerged from its restorative holiday hiatus. TAG Heuer revved its engines as it
This week on the SUPERLATIVE Podcast, host and aBlogtoWatch founder Ariel Adams is joined by Michael Clerizo, a London-based American journalist who is noted for his in-depth analysis of bespoke
The major hint watch enthusiasts received in 2024 that TAG Heuer would be relaunching the Formula 1 range was when the brand released the very popular and limited-edition set of
Back in 2019, Hamilton introduced the Chrono-Matic 50, which reimagined the brand’s vintage Count-Down GMT Chrono-Matic watch from the early 1970s. Featuring a chunky rounded case with two crowns and