The first taste of warm weather turns me into a schizophrenic watch collector, eschewing my love of neo-vintage, small-cased chic. I crave accessible and fun watches that cheer me up

Jaeger-LeCoultre is a maker. Most obviously a watchmaker, yes, but in 2025, that word is thrown around to describe watch brands far too often, especially in direct comparison to JLC.

The chairman of Cartier-owner Richemont is heaping praise on Swiss watchmakers who cut production in response to weak demand from China to avoid oversupplying the global market. Johann Rupert, who

Happy Friday, and welcome back to Bring A Loupe! We're back to regularly scheduled programming with the Spring Geneva auction season wrapping up on Monday. The clear theme this week

The revival and resurgence of Breitling since 2017 has been a serious business. Led by CEO Georges Kern, the private equity-backed company has vaulted itself back into the top 10

What We Know Today, Omega introduces a new generation of the Railmaster. Gone are the vertically brushed dials and printed crosshairs of the previous generation introduced in 2017. The Railmaster

What We Know Serica has just announced a new limited edition of the brand's 5303 dive watch, which was developed in close collaboration with the French Navy's Explosive Ordnance Disposal

What We Know For the first time in its history, Marathon Watch Company has introduced a bold splash of color to its tough-and-ready Navigator series with a limited edition they

What We Know Two years after the launch of the first 29-series worldtimer, Ming is turning it over to the dark side with the new 29.01 'Midnight' edition. Those keeping

What We Know You might remember that Girard-Perregaux recently brought back the Casquette, a digital display watch originally released in 1976, which marked the start of the brand's "Legacy Editions."

What We Know If there's a brand that needs no introduction amongst enthusiasts of independent watchmaking yet remains unknown in the larger sphere, it's Naoya Hida & Co. and its

What We Know With the announcement of nine new models this spring, Raymond Weil proves that brands don't necessarily have to wait until an anniversary year to make a significant

Now more than ever, it's clear: watchmaking is an art in its own right—the 12th Art. The work of master watchmakers captivates collectors around the world, their craftsmanship widely admired

What We Know Continuing the brand's celebrations for its 270th anniversary, Vacheron Constantin has just unveiled a new flagship model for the Overseas line – the Vacheron Constantin Overseas Grand

There's a decent chance that you've never seen this watch before. No, it's not a unique piece or a watch made for a private group like a fighter squadron (though