2025 is a momentous year for Rolex timepiece enthusiasts because it sees the most important Geneva-based watchmaker unveil a totally new watch model. The Rolex Land-Dweller is the first major
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I knew it as soon as I saw the press release. IWC was dropping a banger. Black (ceramic) and gold? Textured dial? Perpetual calendar? Digital display? Booyakasha! I was drinking
Simply put, Urwerk doesn’t make “normal” watches. Even the brand’s most conservative designs are far from being conventional. That said, Urwerk’s signature sci-fi aesthetic typically embraces a rather dark color
This year, at Watches & Wonders 2025, new product inspiration and volume energy were relatively subdued, resulting in a widespread lack of genuine creativity and original watches, with a lot
Only now that the frenetic energy of Watches & Wonders 2025 is in the rear-view and the Pedialyte has worked its restorative magic after a week of traversing the sprawling
Diving watches are usually associated with the ocean, but Italy-based Bramier is taking the genre in a different direction — up. Meet the Bramier Apex Rock limited edition watch, a
When we talk about sleepers, it almost always involves a watch that doesn’t do anything especially loud or eccentric. Those watches always get noticed because they exist to be noticed.
Amidst the springtime buzz in the world of horology, it’s easy to forget that Watches & Wonders isn’t just Geneva’s biggest marketing bonanza of the year but also where the
Remember when things were better? The luxury watch industry certainly seems to think it does. The most dominant sentiment amongst all guests and exhibitors at Watches & Wonders 2025 in
Even for famously motorsport-centric TAG Heuer, 2025 is shaping up to be a particularly racing-heavy year. Its new title sponsorship for Formula One racing has seen the brand ratchet up
In 2005, Hublot released the first Big Bang collection under the leadership of then-new owner Jean-Claude Biver. The Big Bang would go on to be Hublot’s most popular watch —
This week on the SUPERLATIVE Podcast, host and aBlogtoWatch founder Ariel Adams is joined once again by George Bamford, founder and CEO of Bamford London. Ariel and George are here
This Watches and Wonder 2025, Raymond Weil unveiled the Freelancer Skeleton (ref. 2795-BKC-20000) with the kind of fanfare you’d expect from someone announcing a new show on a streaming service…
For quite some time, Urwerk has sat at the vanguard of the avant-garde, delivering timepieces that are as modern as they are jaw-dropping. In the past few years, my attraction
April 2025 is well under way, and as the dust settles from another exciting edition of Watches and Wonders, it’s time for us to return to one of our time-honored
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