How can a brand grow while maintaining exclusivity to uphold the perception of a luxury brand? Increasing accessibility was the right strategy for a while. But this democratization of luxury
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Tudor released the Black Bay Chrono “Carbon 25” for this year’s Miami F1 Grand Prix. The watch celebrates the collaboration with the Visa Cash App Racing Bulls (VCARB) Formula 1
Gerald Charles has rolled out a steady slate of releases in support of its 25th anniversary. Among these debuts are new versions of the Maestro 3.0 Chronograph, which feature métiers
As Nacho pointed out a few weeks ago, 2025 marks the 60th anniversary of NASA’s qualification of the Speedmaster for use in space. As you’ve probably noticed, there’s no new
What happens when one of horology’s most radical voices tries its hand at something classically elegant? You get the MB&F SP One. At just 38mm across and 12mm thick, it’s
Welcome to another installment of Fratello On Air. This week, we respond to a listener’s request for a strap episode. Today’s show covers how to choose, which brands we enjoy,
Yema’s current catalog mainly consists of sports watches, so it’s nice to see a new dressier option, especially because it has quite an original design. The inspiration for the all-new
The names are the same, but the looks are very different. A hands-on experience with the new Rado Captain Cook High-Tech Ceramic Chronograph revealed strong similarities between the black-and-rose-tone model
The 39.5mm Formex “Baby” Reef represents, to me, the sort of value for money we were once accustomed to with Tudor’s Black Bay series in the COVID era. Although that
As watch fans, we’re used to brands and timepieces being attached to impressive feats. Some examples are jumping from planes, diving to ridiculous depths, and shooting off into space. Now
This week, Omega launched two new versions of its 38mm Railmaster. One features a gray gradient dial, while the other has a beige gradient dial. They share a flat, matte,
Thanks to a curious local collector, today, we can share a snippet of a story about a watch from a brand many of us are fond of — Enicar. Today’s
Possibly one of the most unexpected novelties released during this year’s Watches and Wonders was a double-retrograde calendar watch with a 40mm pink gold case. Now, a timepiece of that
Louis Moinet is known for creating fanciful, typically extravagant watches. They often feature tourbillons, complex complications, exotic materials, and open dials. Today’s Louis Moinet 1816 flips this script as a
Just under a month ago, Breguet unveiled its stunning new Souscription 2025 watch, a remarkable addition to the collection that commemorates the company’s 250th anniversary. Now, we’re excited to introduce
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