One of the many reasons that I like to study Rolex is all the branding efforts it makes to promote its watches. No, I’m not talking about the paid celebrity
One of the many reasons that I like to study Rolex is all the branding efforts it makes to promote its watches. No, I’m not talking about the paid celebrity
Grand Seiko introduced a wide variety of novelties at Watches and Wonders this year. The new U.F.A. models are, without a doubt, the most important ones. However, a humble highlight
There’s no denying it: 2025 truly is a year of anniversary parties. Some traditional watchmaking houses are celebrating centuries of Haute Horlogerie craftsmanship, while many individual watches are throwing birthday
One brand stands out to me in the avalanche of new releases during Watches and Wonders this year. Jaeger-LeCoultre has created a remarkable series of new Reversos displaying an extensive
When I first saw blurry leaked renders of this Rolex, I thought it was a regular old tiger’s eye dial. You could barely make out the detail of the stone,
There’s no shortage of brands trying to do something different in watch design — but pulling it off in a way that’s actually clever, well-built, and accessible is much rarer.
Here’s a beautiful new version of a three-year-old watch, and I can’t get enough of it. In 2022, Chopard introduced the first Flying Tourbillon to its runaway success Alpine Eagle
In 2024, Piaget celebrated the 45th anniversary of Yves Piaget’s Polo watch by introducing a re-edition, the Polo 79, in full yellow gold. It came out in February of last
It’s not like you’re going to play polo any time soon anyway, so why not have your Reverso complicated and with two dials? Jaeger-LeCoultre presents the Reverso Tribute Geographic and
If you are on the hunt for a humble, under-the-radar, slow-release charmer of a watch, feel free to skip this article. Zenith gets all up in our faces at this
Complicated watches are not the first thing that comes to mind when thinking of Panerai. Having said that, the Italian-born Swiss brand has shown us over the years that it
For Watches and Wonders 2025, Jaeger-LeCoultre decided to go big with its Reverso collection once more. Jaeger-LeCoulte introduced this watch meant for polo players nearly a century ago. Today, however,
There’s more than new Ingenieurs to see at IWC’s booth at Watches and Wonders 2025. Yes, there’s also a quintet of new IWC pilot’s watches. First up are three new
Vacheron Constantin turns 270 this year; can you believe it? To mark the occasion, the Maison is releasing several new models. Among them are eight new celebratory limited editions of
Vacheron Constantin’s anniversary celebrations do not go unnoticed. The 270-year-old horology house kicked things off in January with the stainless steel version of the Historiques 222. Yesterday, it unveiled a